Mobility Initiative

Mobility Initiative

The Mobility Initiative is a multi-faceted effort aimed at empowering and enriching local communities through financial education and resources, along with community partnerships, to create opportunities for social, travel and financial mobility. This initiative includes two initial programs that leverage GM Financial’s proximity to – and engagement with – today’s consumer, as well as our own financial services expertise and resources.

KEYS℠ by GM Financial

Keys by GM Financial helps consumers unlock a smarter financial future by bridging the financial literacy gap and empowering mobility. Planned for expansion in 2017, the Keys training curriculum is a combination of live training sessions with community partners and relevant online financial information. The program is a result of respected third-party research and GM Financial’s own expertise and customer data insights. Visit our Keys home page and follow us on Twitter and Facebook to learn more. If you are a community organization interested in learning more about live Keys training events, contact keys_by_gmfinancial@gmfinancial.com.



Ronald McDonald House Collaboration

GM Financial has a long history of commitment and service to Ronald McDonald House. The company and Ronald McDonald House will now join forces to address a unique mobility challenge by facilitating the use of off-lease vehicles to transport sick children and their families staying at the house. Families who stay at the Ronald McDonald House typically travel from out of town (in some cases, out of the country) for specialized medical care for their sick child and often do not have their own means of transportation during their stay. This program has the potential to meaningfully impact the lives of thousands of Ronald McDonald House residents across the U.S. and Canada. Visit our news release hub and follow us on Twitter and Facebook to learn more.